Saturday January 26th, 2013
11am-8pm
All Day Long!!
Featuring 2008 Silver Oak Alexander Valley Cabernet
It's that time again - time for our 6th Annual Silver Oak Blind Tasting. This is certainly one of our most popular tastings every year, and we're pretty sure our 6th Annual will be the best yet! Just last year, the 2008 Rockus Bockus (retail price $12.99) came in 1st place in this tasting - besting not only 2007 Silver Oak Alexander Valley, but also 6 other wines with an average retail price of $33. It almost seems unfair, I mean a Tesla is supposed to go faster than a Kia, and a $60 wine is supposed to taste better than a $12 one. Right? Well, maybe not. A wine's success isn't measured in MpH, it's measured in the taste that is transferred from the glass to your mouth. If you don't know the price, can't see the label, and can't hear someone barking in your ear about the wine's "score," then all that is left is the juice and your taste buds. It's a scary proposition for any winemaker. That's why you have marketing departments that design catchy labels, create campaigns to build a wine's image, and spend all of their time and energy essentially trying to convince consumers that a wine is great. The problem is that you can't out "market" a blind tasting.
Which is why we're playing "Find the Silver Oak" this Saturday. It's
simple really. The wines will all be tasted blind on our tasting
machines. One of them will be 2008 Silver Oak Alexander Valley Cabernet
and the others will be an assortment of wines at every price point, from
a number of different regions. All you have to do is taste and pick
your favorite. Yes, that's right, your favorite. If that's the
Silver Oak, then great, if not, well that's OK too. You may be
surprised as to what your favorites actually are.
We hope to see you Saturday - this is always a fun event!
We hope to see you Saturday - this is always a fun event!
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