Thursday, March 8, 2012

Taste Caymus Cabernet Blind vs. $25 Rivals!

Taste Caymus Blind vs. $25 Rivals!
Saturday March 10th, 2012
11am-8pm
All Day Long!!



http://jacksonvillewineguide.zippykidcdn.com/wp-content/uploads/2011/09/IMG_90442.jpg

Featuring 2009 Caymus Napa Valley Cabernet

Our Silver Oak blind tasting back in January was our biggest hit so far this year, and now it is that time again - time for our 5th AnnualCaymus Cabernet Blind Tasting. Our blind tasting back in January produced a superstar winner in the 2008 Rockus Bockus Red Blend - a $12.99 epic value that beat out competition at an average bottle price of $33. It almost seems unfair to all the big boy Cabs out there; I mean a Maserati is supposed to go faster than a Kia, and a $60 wine is supposed to taste better than a $25 one. Right? Well, maybe not. A wine's success isn't measured in MpH, it's measured in the taste that is transferred from the glass to your mouth. If you don't know the price, can't see the label, and can't hear someone waxing poetic in your ear about the wine's "score," then all that is left is the juice and your taste buds. It's a scary proposition for any winemaker. That's why you have marketing departments that design catchy labels, create campaigns to build a wine's image, and spend all of their time and energy essentially trying to convince consumers that a wine is great. The problem is that you can't out "market" a blind tasting.


Which is why we're playing "Find the Caymus Cabernet" this Saturday. It's simple really. The wines will all be tasted blind on our tasting machines. One of them will be 2009 Caymus Napa Valley Cabernet and the others will be an assortment of wines at every price point from a number of different regions. All you have to do is taste and pick your favorite. Yes, that's right, your favorite. If that's the Caymus, then great, if not, well that's OK too. You may be surprised as to what your favorites actually are.

We hope to see you Saturday - these are always fun events!


http://searchengineland.com/figz/wp-content/seloads/2011/05/facebook_like_button_big.jpg

No comments: