Saturday January 21st, 2012
11am-8pm
All Day Long!!
Featuring Silver Oak Alexander Valley Cabernet
It's that time again - time for our 5th Annual Silver Oak Blind Tasting. This is certainly one of our most popular tastings every year, and we're pretty sure our 5th Annual will be the most telling yet! Not too long ago, we reported to you that 2007 Silver Oak Alexander was beaten in a blind taste test by 2008 Borsao Berola (a $15 Spanish Blend) . It almost seems unfair, I mean a Porsche is supposed to go faster than a Honda Accord, and a $60 wine is supposed to taste better than a $25 one. Right? Well, maybe not. A wine's success isn't measured in MpH, it's measured in the taste that is transferred from the glass to your mouth. If you don't know the price, can't see the label, and can't hear someone barking in your ear about the wine's "score," then all that is left is the juice and your taste buds. It's a scary proposition for any winemaker. That's why you have marketing departments that design catchy labels, create campaigns to build a wine's image, and spend all of their time and energy essentially trying to convince consumers that a wine is great. The problem is that you can't out "market" a blind tasting.
Which is why we're playing "Find the Silver Oak" this Saturday.It's simple really. The wines will all be tasted blind on our tasting machines. One of them will be Silver Oak Alexander Valley Cabernet and the others will be an assortment of wines at every price point from a number of different regions. All you have to do is taste and pick your favorite. Yes, that's right, your favorite. If that's the Silver Oak, then great, if not, well that's OK too. You may be surprised as to what your favorites actually are.
We hope to see you Saturday - these are always fun events!
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